About Me

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Andrea Wahbe
B2B Marketing Strategist & Corporate Storyteller

Based in the city of Toronto, I am a professional technology and small business/startup writer. I craft custom content and B2B marketing strategies for technology and digital media brands. I also write articles for print and online media publications.

Expertise

My expertise is in developing compelling corporate stories that generate sales leads and help to close the deal. My technology and digital media clients appreciate that I understand social media, branding, marketing strategy and consumer insight from their perspective, drawing on my over ten years of experience contributing to the growth of major online media and advertising businesses in Canada – like AOL and Google.

My inspiration

When I was a kid, I found that playing for the under-dog team was far more satisfying than playing for the number one team. That’s because there is nowhere to go but up – and I do enjoy the climb. My goal is to position your digital media or technology small business or startup as a thought leader and visionary in your industry by doing what I enjoy most – discussing and writing about digital media and technology trends.

I want to work with you

I have worked with a number of startups in Canada, including SmartBrideBoutique.com and Recoset (now Datacratic), to help them with their online media sales and B2B marketing strategies. I have also consulted with small businesses to help them understand the Canadian online media landscape and advised them on how to sell online advertising.

In addition, I have written for several blogs and media publications such as Techvibes.com, TORO Magazine, TelusTalksBusiness.com and the CDMN.ca blog and newsletter. Plus, I was the Canada 3.0 Conference correspondent for the Canadian Digital Media Network for 2011 and 2012.

Contact me today to find out how I can help you apply B2B marketing strategies and corporate storytelling to help your digital media or technology business grow.

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