I often get e-mails from US startups and technology businesses asking me to review their product on my blog or on Techvibes. While I’d love to do write about all of these products, I typically focus on Canadian success stories. Why limit myself? Since Canada Day was just last Friday, I thought I’d share my top reasons why I want to focus on businesses in my country:
1. I want to see more Canadian technology businesses succeed
Having worked for many US technology and media companies in the past, I know how frustrating it can be as a Canadian to be under-resourced and limited in one’s career growth because of where you live. Typically, the only way to expand one’s career is to go to the US and spend your time there and then come back with more skills.
I’d like to see that change. My focus is on showcasing the amazing things that Canadian technology startups are doing in the hopes that they get more funding and support in order to grow and stay in Canada. While I understand that US startups also need support, the ecosystem to support them is much stronger in the US. Therefore, I am trying to contribute to the ecosystem of bloggers who help to support Canadian businesses.
2.I am a proud Canadian and want to see my country become a leader in the global digital economy. I think that’s all I need to say there ;)
Please do not take offense if I do not write about your product. I occasionally do actually write about US businesses if they are part of a particular emerging Internet trend or as a comparison to a Canadian business that has recently launched. If you ever do have a Canadian angle to your story (i.e. you’ve partnered with a Canadian company or are going after a Canadian audience), I’d be happy to listen to your pitch. I also like writing about Canadian online user behaviour. So, if you have interesting insights into how Canadians’ user behaviour is unique vs. other countries who use your product, I’d love to hear about it.
So, next week will be the first time that I will not be posting a blog on my personal site since launching in October, 2010. I’ve read all of the stats that say that it’s important to post a blog every week – every day is even better. But bloggers are people too and sometimes that means taking a much needed vacation.
I’m happy to announce that I will be away until May 30th on my honeymoon :) I do hope that you stop by again in June to continue reading my updates. In the meantime, please do send me suggestions for future posts or request for more information on specific topics via e-mail. I will follow-up when I get back!
Have a great long weekend everyone (if you are Canadian) and I’ll see you soon. In the meantime, enjoy what I think is the funniest wedding scene ever to happen on television (thanks to the Internet’s influence):
In addition to sharing data and information on digital marketing trends, I am committed to blogging and tweeting about Canadian contributions to the digital space. I’ve read that the best way to learn how to blog and tweet like a professional is to follow people who are doing it well and iterate the best of what they do. So, over the past few weeks I have been following some Canadian bloggers who I now consider to be my social media mentors.
I thought I’d share the names of some of the Canadian digital bloggers whom I have recently discovered. These are in no particular order of preference – other than alphabetical:
Erin Bury – Erin is a community manager for Sprouter.com and is up-to-date on what’s hot in the Canadian digital start-up landscape. She writes about the latest and greatest tech trends on BlogTO.com.